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Can Lenovo Regain Consumer Trust After Secretly Installing Adware?

February 20th, 2015

Sometimes it’s not enough to say you’re sorry. Take Lenovo. The $40-billion-a-year Beijing, China-based tech company admitted it was wrong to pre-install third-party adware on some of its consumer notebooks last fall.

But it’s not off the hook yet. Users and industry analysts claim the company betrayed its consumers by using a "virulent, evil adware" called Superfish Visual Discovery to attack secure connections, access sensitive data and inject advertising.

"Lenovo sold out their customers for some extra cash," said Marc Rogers, a 20-year tech security industry veteran, principal security researcher at San Francisco-based CloudFare and security blogger. "In doing that, it completely crippled one of the key security controls that customers rely on when using the Internet — SSL."