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Omnichannel Retail Gains Momentum at #nrf15

January 13th, 2015

For the first time ever, the National Retail Federation’s (NRF) Big Show kicked off on a Sunday. The idea being that an extra day would give the estimated 35,000 plus attendees more time to walk the EXPO Hall floor and engage with the wide variety of vendors in attendance at the Javits Center in New York. Sunday’s keynote, Game Changer: Loyalty and Performance Lessons from Passionate Sports Fandom, was clearly designed to get people out as representatives of three of four of the major professional sports leagues (NBA, NFL and NHL) were speaking, but the major keynote was held for Monday after NRF CEO and president Matthew Shay’s opening remarks. Keynote speaker Ben Bernanke, Chairman of the Federal Reserve from 2006 – 2014, focused his comments on “macro-economic trends for US, global and emerging economies as well as retail’s impact on the US GDP.”