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Pinterest for Business

October 31st, 2017

Pinterest for Business

Completed Drupal site or project URL:

https://business.pinterest.com/en

Elevating Global Brand and Driving Growth with Drupal 8

Working closely with the engineering and design teams at Pinterest, Phase2 architected a Drupal 8 system to elevate their global brand and drive growth via a new suite of marketing, business, and community sites.

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Creating Truly Reusable Design Systems

Business.pinterest.com is the first in a series of marketing, business, and community sites that will help drive international growth for Pinterest. Ensuring that brand standards, design, and user experience are consistent across all properties is paramount.

A big component of this project was the integration of Pattern Lab Starter 8, Phase2's starter theme with Pattern Lab, which acts as the style guide, component library, and prototyping tool needed for a modern approach to theming. Pattern Lab Starter 8 uses Pattern Lab 2 and the same templating engine that powers Drupal 8: Twig.

Pinterest for Business Stats DetailPinterest for Business StatsPinterest for Business Stats

By using the same templating engine, along with the help of the Component Libraries Drupal Module, the tool gives Drupal the ability to directly include, extend, and embed the Twig templates that Pattern Lab uses for its components without the need for template duplication.

This approach speeds up the entire development cycle and empowers Pinterest to create a consistent suite of marketing, business, and community sites.

Learn more about Phase2 and High Tech