August 13th, 2020
When it comes to your business’s online presence, putting your best foot forward matters. And with more than 15 million edits made to Business Profiles each month, we know how important it is to quickly make changes so your business information on Google is engaging and up to date—from adding a phone number to sharing COVID-19 safety requirements with customers.
Today, we’re making it easier to update your Business Profile directly from Google products you already use. Now you can create posts, reply to reviews, add photos, and update business information right from Google Search and Maps.
To start, make sure you are signed in with the Google account used to verify your business. On Google Maps, simply tap your profile picture on the top right corner of the mobile app and select “Your Business Profile” to access these tools. On Google Search, you can look up your business by name or search for “my business” to update your profile. The “my business” functionality is currently available in English and will expand to other languages over the coming months.
We’re also rolling out more free tools on Google Maps and Search that will help you understand how your business is performing and how you can enhance your online presence. Business owners and managers will see a revamped performance page with new customer interaction insights. This page will provide refreshed metrics on a monthly basis and will evolve over the coming months to share more helpful data to business owners. All of these features will be available on an upgraded merchant interface that will offer helpful recommendations about how you can improve your Google presence—whether it’s adding information to your Business Profile, responding to recent customer reviews, or using Google Ads to help your business stand out.
Business owners can also continue to use Google My Business website and mobile app to update business information and connect with customers. If you’re a business owner who has not yet verified your listing, learn more about how to do that here.
As more business owners rely on digital tools to connect with customers and keep business operations running, we’ll continue to update our offerings to be as helpful as possible. Creating more convenient ways to update your Business Profile and keep tabs on your online presence are just some of the ways we’re doing this.